Obey Clothing

Obey Clothing is a street wear label that started in 1989 and has slowly risen to become a global brand under the guidance of street artist Shepard Fairey. Obey started as a street art movement which started when Shepard came up with a sticker design featuring legendary WWF wrestler Andre the Giant. The "Andre The Giant Has A Posse" sticker was distributed around the world by skaters.

The popularity of the Obey Giant sticker grew to such a size that Titan Sports Inc threatened Fairey with a law suit. This lead to Fairey creating the Obey Giant logo we all know today. The Obey street art campaign has since grown with Fairey's work now being shown in art galleries worldwide along with the likes of Banksy. Meanwhile the Obey Giant message has continued to spread through the Obey clothing brand. Obey clothing produce a wide range of t-shirts many featuring the Obey Giant logo and with Fairey's trademark Obey propaganda style.

In 2008 Obey released their Obey black and white range. A limited collection of the original Obey Giant logos and street art designs. As well as this a limited edition range of Obey progress t-shirts supporting the Obama presidential campaign in the USA. It just goes to show Obey are still making political statements through their propaganda after all these years.